How do you get real social media engagement? Everybody wants to be “liked” and the popular company, artist or new site. Today social media world is huge. Twitter, Instagram, Facebook and Google+ and more sites going online frequently engagement matters. The thumbs-up, “ Like” or +1 buttons represent the ultimate stamp of approval from consumers to their networks. But real
With nearly 80 percent of corporations now incorporating social media into their marketing and communication strategy mix, the role of a social strategist is becoming more and more standard as a needed and respected part of the marketing team. Business-to-consumer communication has been revolutionized with the advent of social media in the last decade. Consumers are now in direct